health & social care
housing & housing services
local government
voluntary sector

Delivering Effective Services for an Ageing Population

health & social care

housing & housing services

local government

voluntary sector

08:45 - 16:00

Tuesday 2 April 2019

etc. Venues Victoria 1 Drummond Gate, Central London

Ageing is rapidly becoming an emergency situation for the UK. In the last 40 years the number of individuals in our society over the age of 65 has increased by 47%, those aged 75 or over has increased by 89% and this trend is set to continue. This forum will focus heavily on the associated industries, such as health, housing and the third sector, that are involved in tackling the unique challenges presented by a society that is increasingly ‘top-heavy’.

The NHS will outline the £300m funding earmarked for their Ageing Society Grand Strategy Challenge. Also, housing associations and charity organisations will deliver case-studies outlining the importance of collaboration for better provision. Ageing can no longer be approached in a siloed manner and Delivering Effective Services for an Ageing Population will bring together all sectors to discuss innovative approaches and solutions.


This Forum is specifically designed for the Health Sector as well as Local Authorities and the Voluntary and Housing Sectors. Job titles will include:

  • Directors of Public Health
  • Directors of Adult Social Care
  • Cabinet Members for Adult Social Care
  • Nurses
  • Matrons
  • Commissioning Managers
  • Heads of Wellbeing
  • Clinical Directors
  • Directors of Operations
  • Health and Social Care Commissioners
  • General Practitioners
  • Community Engagement and Outreach Officers
  • Housing Leads
  • Heads of Community Services
  • Housing Officers
  • Supported Housing Officers
  • Neighborhood Managers
Key Speakers Confirmed:
  • Professor Wendy Reid, Director of Education and Quality, Health Education England (HEE)
  • Sue Adams OBE, Chief Executive, Care & Repair England, and Chair, National Housing and Ageing Alliance
  • Sara Croft, Statistician, Centre for Ageing and Demography, Office of National Statistics 
  • Martin Vernon, National Clinical Director for Older People and Integrated Person-Centred Care, NHS England
  • Nuzhat Ali, Lead for Older Adults, Health and Wellbeing, Public Health England (PHE)
  • Maria Abraham, Health Manager, West Ham United Foundation
  • Joe Lyons, CEO, West Ham United Foundation
  • Tom Gentry, Senior Policy Manager, Health Influencing Team, Age UK
  • Anees Mank, Principal Housing Energy Officer, Oldham Council
View the agenda and additional speakers


Registration, Refreshments and Networking


Chair's Welcome Address

Professor Debora Price, President, British Society of Gerontology and Professor of Gerontology, University of Manchester (CONFIRMED)


Morning Keynote: Addressing the Implications of an Ageing Population for the Health Sector

  • Outlining the findings from the July 2016, ‘Future of an Ageing Population’ report: Providing an ageing population with the the technological tools to facilitate greater self-care provision
  • Addressing how to manage a shift away from acute illness towards chronic conditions, multimorbidities, cognitive impairments and long-term frailty
  • Shaping a preventative and responsive healthcare service through STPs to cater for increasing costs, demands and an uneven ageing population where more older people live in rural areas
  • Detailing how the Ageing Society Grand Strategy Challenge £300m funding will feed into services provided by the NHS with £98 million for a ‘healthy ageing programme’ and £210 million for a ‘data to early diagnosis and precision medicine programme’
  • Ensuring that housing is tailored and that health and social care become fully integrated to help promote independence in older age

Martin Vernon, National Clinical Director for Older People and Integrated Person-Centred Care, NHS England (CONFIRMED)


Special Keynote: Supporting Older People to Live Healthy, Independent Lives – The Voluntary Sector Perspective

  • Discussing the lived experience of frailty and the ways in which older people respond to the challenges they’re living with
  • Documenting how the voluntary and community sector works alongside health and social care providers to help manage the needs of older people and reduce future needs for services wherever possible
  • Highlighting the findings of the Health and Care of Older People in England 2019 report looking at the national landscape of health and care spending for older people as well as outlining their overall health and wellbeing
  • Outlining Age UK’s priorities in the NHS ten year plan and how proactive, person-centred support can start to address many of the challenges facing both older people themselves and the NHS

Tom Gentry, Senior Policy Manager, Health Influencing Team, Age UK (CONFIRMED)


Living Longer: Fitting it All in - Working, Caring and Health Later in Life

  • In the 1950s there was very little difference between life expectancy and the ages at which people finished working, particularly for men. Now, on average, men can expect to live around 5 years and women can expect to live around 20 years after they stop working
  • Living longer means that the population aged 65 years and over is growing faster than the working age population aged 16 to 64 years
  • Within the older working age population, there are 866,000 potential workers aged 50 – 64 years who would like to work but can’t. Ill-health is the main barrier preventing just over a third from working
  • Workers aged in their 50s and early-60s are more likely than any other age group to be juggling caring responsibilities and working. In 2016 to 2017, 65% of men and 60% of women aged 52 – 64 years who were carers were also in work. Additionally half of people in this age group have at least one living parent and just under half have a grandchild.
  • What impact does this have socially and towards health?

Sarah Crofts, Statistician, Centre for Ageing and Demography, Office of National Statistics (CONFIRMED)


Interactive Questions and Answers Session


Refreshments and Networking


Paper Discussion: Social Network - A Concept to Improve the Quality of Life for an Ageing Population While Reducing Loading on the NHS

  • The Current tumultuous financial climate leaves the NHS facing budget cuts and needing to relocate resources in order to provide a cost-effective yet high-quality service when caring for patients
  • More economically developed countries, such as the UK have an ever-increasing life expectancy and therefore a growing elderly population. In the last 40 years, the number of individuals aged 65 years and older has increased by 47%, and those aged 75 years and older has increased by 89%, with this trend set to increase
  • This has resulted in an increasing incidents of age-related diseases and a greater demand on social care and mental health services, with predictions that spending on older adult care will double in the next 15 years
  • It is clear that the two contradictory situations cannot continue together
  • Imperial College proposes to create a system by which individuals can come together to learn new skills, socialise and interact with others in order to address the challenges posed by the key issues highlighted above

Efioanwan Andah, Academic Foundation Doctor, Hull and East Yorkshire Hospitals NHS Trust (CONFIRMED)


Panel: Interactive Questions and Answers with Social Network Co-Authors

Maheen Ahsan, 5th Year Medical Student, Imperial College London (CONFIRMED)

Roy Lee , Mechanical Engineer, Procter & Gamble (CONFIRMED)

Edward Brewin, Final Year Mechanical Engineering Student, Imperial College London (CONFIRMED)


Lunch and Networking


Afternoon Keynote: Delivering Effective Workforce Training to Provide the Skills Required to Manage an Ageing Population

  • Outlining the findings from the ‘HEE’s role in population health and prevention’ document: Effectively preparing the health and social care workforce with the appropriate skills and incentives to care efficiently for a growing older population
  • Working with Public Health England to establish a national Making Every Contact Count Advisory Group and a Public Health Network across HEE and the wider system to promote population health and preventative health and social care initiatives
  • Delivering the necessary education, training and professional development opportunities to develop the health and social care pathways required to grow the workforce
  • Recognising the value of community and informal healthcare: Supplying the necessary support to unpaid carers to enable comprehensive care for all
  • Catering for an ageing workforce by removing barriers to greater workforce flexibility and offering technological and wellbeing support

Professor Wendy Reid, Director of Education and Quality, Health Education England (HEE) (CONFIRMED)


Special Keynote: Prevention and Self-Care - Understanding the Keys to Managing an Ageing Population

  • Emphasising the importance of healthy ageing as a sustainable means of reducing costs on social care and the NHS
  • Establishing the value of active and social lifestyles for older people to avoid an increased risk of contracting certain diseases, disability, cognitive decline and dementia
  • Highlighting the importance of social relationships for those at risk: New people with long-term conditions and disability, unemployed adults, carers and retired people
  • Underlining the need for a joined-up approach where health professionals link with other government departments as well as housing services, the justice system and charities

Nuzhat Ali, Lead for Older Adults, Health and Wellbeing, Public Health England (CONFIRMED)


Case Study: Reducing Hospital Admissions Through an Effective Health and Housing Partnership

  • Working in partnership with NHS Oldham CCG and Oldham Housing Investment Partnership to invest £300,000 in the award-winning Warm Homes Oldham scheme
  • Accessing £1.4 million of grants from the government, ECO funders and energy charities
  • Channeling investment towards home improvements, such as boilers and insulation, as well as support from qualified advisors in saving energy
  • Helping nearly 600 households out of fuel poverty during 2015/16, saving ca. £600,000 off energy bills and ensuring winter heating affordability
  • Reducing NHS costs by an estimated £45,000 per year thanks to reduced GP and hospital visits, counselling and medication
  • Enabling 80% of scheme participants to report that the project had a positive impact on their general health and wellbeing

Anees Mank, Principal Housing Energy Officer, Oldham Council (CONFIRMED)


Interactive Questions and Answers Session


Refreshments and Networking


Case Study: Any Old Irons: How a Premier League Football Club Has Successfully Delivered Services for the Elderly in Their Community

  • Run in conjunction with the Premier League, the Professional Footballers’ Association (PFA) and Friends of the Elderly, Any Old Irons is part of the Football Friends programme and operated by West Ham United
  • The initiative gives participants the opportunity to connect with other fans and locals in their community, bringing them together for fun and friendship
  • Those attending can also learn how to stay in touch with their fellow fans and the Club using digital technology
  • How such a programme both unloads pressure from the NHS and tackles social care issues, such as Loneliness

Joe Lyons, CEO, West Ham United Foundation (CONFIRMED)

Maria Abraham, Health Manager, West Ham United Foundation (CONFIRMED)


Case Study: Housing - The Foundation of Better Health and Care for Older People

  • Using hard data from health, social care and housing to develop integrated practice in priority fields (falls, cold related illness, hospital discharge, independent living)
  • Prospects for housing integration pioneers tackling these priority areas (home adaptation innovation, fast track handyperson, nudges to plan ahead etc)
  • Bridging the gap and being clear about each sectors’ priorities
  • The challenge of scaling up and ‘what works’ at a time of funding constraints

Sue Adams OBE, Chief Executive, Care & Repair England, and Chair, National Housing and Ageing Alliance (CONFIRMED)


Case Study: Housing and Ageing: Linking Strategy to Future Delivery for Scotland, Wales and England 2020

  • The Scottish Government has a longstanding policy of ‘shifting the balance of care’, supporting people to remain at home independently for as long as possible, rather than in care homes or hospitals. Emergency admissions to hospital by older people cost £1.4 billion each year. The benefits of providing the right housing and support at the right time could be considerable, by reducing both the costs and trauma of unplanned hospital admissions
  • Demographic change will lead to increased demand for such services. At the same time, we face the most challenging financial situation since devolution, with a cut of 12% in real terms to the Scottish Government’s budget. It could take until 2026 for the Scottish Government budget to return to 2009-10 levels. We need to find new ways of delivering services and improving the effectiveness of the services we already provide. The outcome of Spending Review 2011 marked a shift towards preventative spending
  • The Reshaping Care for Older People programme was established to consider the future delivery of services for older people to ensure they are sustainable. The development of a strategy for housing for older people was the main early action proposed by the Wider Planning for an Ageing Population working group

Vikki McCall, Senior Lecturer in Social Policy, Housing, University of Stirling (CONFIRMED)


Interactive Questions and Answers Session


Chair's Summary and Close

*programme subject to change

According to Age UK, the numbers of older people aged 85 and beyond are projected to grow exponentially in the next twenty years, doubling to 3.6 million by 2036. Furthermore, according to Age UK, since 2010 1.2 million people aged over 65 have not been receiving the care and support required, an increase of almost 50%. 80% of over 85 year olds currently have on average at least two long-term health conditions such as diabetes, arthritis and high blood pressure. These kind of conditions affect more than 15 million people in England, who use 50 per cent of all GP appointments.  In fact, as stated by NHS England, it costs three times more to look after a seventy five year old and five times more to look after an eighty year old than a thirty year old.

Today there are half a million more people aged over 75 than there were in 2010. In response, the government has made £7.6 billion available for adult social care and is bringing health and social care closer to patients with a focus on prevention and self-care through the Better Care Fund. A further sign of the vigour with which the government is seeking to tackle the issue of an ageing population is the £300m Ageing Society Grand Challenge. £98 million of this will go towards a healthy ageing programme that will drive the development of new products and services which will help people to live in their homes for longer, tackle loneliness, and increase independence and wellbeing. The remaining £202 million will go to ‘a data to early diagnosis and precision medicine programme’ to improve diagnosis of disease and develop new medical treatments and technologies.

New care models have been rolled out such as Sustainability and Transformation Plans (STPs), and Care Home Vanguards as a means of adapting to the strains placed on the healthcare service by an ageing population.  Of equal importance is the implementation of the HEE Workforce Development Plan with a view to providing practitioners with the training, skillset and pathways necessary to care for a growing older population. With this is mind, it is now more imperative than ever for central and local government to work together with healthcare professionals from across the NHS, private, voluntary and housing sectors to invest and commit to a long-term strategy that ensures that health and social care is fit for purpose in the context of an increasingly ageing population.  

Sarah Crofts, Statistician, Centre for Ageing and Demography, Office of National Statistics

Sarah Crofts obtained her Masters degree from Southampton University in 2001 and is a government statistician in the UK who has worked in official statistics on a number of topics, including Census, social survey data collection and design, international migration, demographic analysis and population change, including ageing.  She is currently Head of Analysis for Ageing and Demography at the Office for National Statistics. Her role involves leading a programme of work to improve the evidence needed to inform policy decisions on population change, particularly ageing. Sarah is currently acting as Chair of the Titchfield City Group on Ageing and Age-disaggregated data.  

Prior to her latest role, Sarah was responsible for the UK’s quarterly official international migration statistics and worked on the 2012 Migration Statistics Improvement Programme. She has experience of statistical methodology, social surveys and the Census, including a secondment to Statistics New Zealand.

You May Also Like